All three plans contain the same thing: every module unlocked. They differ only in capacity — how many keywords, how many questions and how often we measure.
One site, every module unlocked. Start here if this is your first measurement
Assistant is off. MCP is included in every plan — you don't need credits to connect your own AI.
Same modules, wider capacity and more frequent measurement
Assistant is off. MCP is included in every plan — you don't need credits to connect your own AI.
Your market moves fast; you need daily measurement and a wide keyword set
Assistant is off. MCP is included in every plan — you don't need credits to connect your own AI.
Build a separate plan for each site: which modules, how often, how many questions and keywords. Have us measure them if you like, then get one price at the end.
Add as many as you need. Every site carries its own settings.
Every question is measured across six surfaces: ChatGPT, Gemini, Claude, Perplexity, Grok and Google AI Overview. The number is PER MODEL — enter 150 and each model gets 150 questions.
Every keyword is queried in Google organic results each round. AI Overview is measured with questions, not keywords, so it is not counted here.
These analysis results are SAMPLE DATA — your site was not actually crawled. Real analysis will run once the product is live.
Assistant is off. MCP is included in every plan — you don't need a balance to connect your own AI.
Scooutly exposes an MCP server. Connect the AI client you already use once, and your measurements land in that conversation. We also have our own assistant and it runs on credits; MCP is included in every plan.
Product names and marks are used only to indicate compatibility; they do not imply partnership or endorsement.
Two worlds sit in this table: Semrush and Ahrefs are the incumbents of classic search, Peec AI and Otterly.AI the new generation of AI visibility. Scooutly merges both into one analysis and adds competitor pricing, packaging, reviews and ads on top — showing you how every number was found.
| Scooutly | Semrush | Ahrefs | Peec AI | Otterly.AI | |
|---|---|---|---|---|---|
| AI visibility | |||||
Visibility measured in AI answers ChatGPT, Gemini, Claude, Perplexity, Grok | partial | partial | |||
Multiple samples per question each question asked 3 times, treated as a frequency | partial | ||||
AI Overview source tracking are you cited in Google's AI answer | partial | partial | partial | partial | |
Which sources the answer draws on cited pages and domains | partial | ||||
Bot access measured apart from citation robots.txt open but still absent means something different | |||||
Source ownership split out your own page or a third party | partial | ||||
| Search visibility | |||||
Google organic rank tracking | |||||
Keywords won and lost a diff on every round | |||||
Questions and keywords in one model the intent asked of the AI becomes a search keyword | |||||
Brand demand trend search interest, compared with competitors | partial | partial | |||
Keyword gap keywords a competitor ranks for and you don't | |||||
| Competitive intelligence | |||||
Automatic competitor discovery from four independent signals | partial | partial | |||
Competitor price tracking plan by plan, with currency | |||||
Pricing page snapshot and diff what changed, and when | |||||
Canonical feature comparison matrix different names mapped to one | |||||
Packaging and feature change alerts when a feature moves up a tier | |||||
Source gap sites linking to a competitor but not to you | partial | partial | |||
Entry-path classification self-serve signup or an editor you must email | |||||
| Reputation and ads | |||||
Review analysis G2 · Capterra · Trustpilot themes | |||||
Recurring complaint themes extracted looks at the pattern, not individual stars | |||||
Meta and Google ad intelligence | partial | ||||
Creative archive and messaging shifts which message a competitor has run, and for how long | partial | ||||
| Method and transparency | |||||
Score computed from an open formula never asked of the model, it comes from a rubric | |||||
Evidence shown for every finding raw answer and citation kept | partial | ||||
The reason is given too not just a score, but what to do | |||||
Turkish interface and Turkish reports | |||||
This comparison was compiled from the products' public feature pages and changes as those products evolve.
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The ones that come up first. If your question isn't answered here, write to us from Contact in the top bar.